Intellectual property planning starts by identifying the assets a business creates and uses: names, marks, designs, technical work and original content. Ownership, intended use and target markets provide the basis for the project brief.

Support can include an asset inventory, document preparation, application-workflow coordination and the tracking of agreed tasks. Filing strategy and formal representation are addressed with the relevant professional providers.

The engagement sets out responsibilities, deadlines and the records needed for future maintenance, licensing or business cooperation.